June 16, 2015

Faegre Baker Daniels Represents Madhouse Inc. in Sale of Stake to BlueFocus Communications Group

Faegre Baker Daniels is representing preferred shareholders of Madhouse Inc. in the sale of their 54 percent stake to BlueFocus Communications Group Co., Ltd. The transaction value approximates $71 million. Madhouse will remove its VIE structure as a result of this deal. 

Madhouse is a leading mobile marketing platform based in Shanghai with operations China and India. It is one of few Chinese companies focusing on mobile ad technologies and providing mobile marketing solutions to advertisers.

Blue Focus Communication Group is the market leader for brand management solutions in the Chinese market. The Group’s major service offerings cover digital marketing, public relations, advertising, event management and international businesses.

Wendy Yan, corporate partner in FaegreBD’s Shanghai, led FaegreBD’s deal team, supported by Sally Qin and Marlene Li.

Read Madhouse’s press release.

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