Contact Information


2200 Wells Fargo Center
90 S. Seventh Street

Minneapolis, Minnesota 55402

D: +1 612 766 7359
F: +1 612 766 1600


University of Minnesota Carlson School of Management
M.B.A, with honors
Yale University
B.A., cum laude, with distinction

Steven R. Petrie

Chief Strategy Officer

Steven Petrie manages the strategy and operations department at Faegre Baker Daniels. In this capacity, he oversees the collection, extraction and application of financial data and performance metrics for purposes of business analysis, practice development, creative pricing and strategic planning. Steve holds a Yellow Belt certification in Legal Lean Sigma and provides guidance for the firm's institutional efforts in the areas of legal process improvement and project management. Steve's department is also home to the firm's office administration and compliance support functions. Prior to his career in law firm management, Steve worked for the strategy and operations practice of a large consulting firm. He is a frequent industry contributor on topics of law firm economics, profitability analysis, alternative pricing and process efficiency.

Faculty Positions

  • George Washington University, master's program in law firm management — Adjunct Faculty

Professional Associations

  • George Washington University, Alexandria Graduate Education Center — Adjunct Faculty, Master’s Program in Law Firm Management
  • Legal Sales and Service Organization (LSSO) — Board of Advisors
  • Association of Legal Administrators (ALA) — Member
  • Association of Legal Administrators Minnesota (ALAMN) — Member


  • Legal Industry Trends: A Data-Driven Dive on Legal Marketing and Business Development
    Law Firm Marketing Partner Forum, Los Angeles, CA, January 2018
  • Metrics that Matter: A Law Firm Management Workshop
    Law Firm Marketing Partner Forum, Los Angeles, CA, January 2018
  • Pricing for Client Value: A Hands-On Workshop
    LSSO Raindance, Dallas, TX, May 2017
  • The Intersection of Pricing & Data Science: Turning Challenging Pricing Arrangements into Profitable Opportunities
    Business Intelligence and Analytics in the Legal Profession, New York, NY, April 2017
  • Pricing, Process and Project Management
    Lex Mundi COO/Executive Directors Conference, New York, NY, September 2016
  • Think Tank: Pricing, Products and Process
    Legal Marketing Technology Conference West, San Francisco, CA, October 2014
  • Going Lean: Identifying and Eliminating Waste in Your Practice
    Law Firm Practice Management 2.0, Chicago, IL, September 2013
  • Performing the Work Itself: Identifying Benchmarks for Managing to Profitability & Client Satisfaction
    AFA Forum: Value-Based Fee Arrangements & Service Logistics, Chicago, IL, May 2013
  • Alternative Fee Arrangements: Navigating from Conversation to Implementation
    Lex Mundi Regional Management Roundtable, Denver, CO, June 2012
  • Strategy and Execution in a Post-Crisis World
    The Hildebrandt Institute, Virtual Seminar, May 2011
  • Law Firm Economics, Revenue Models, and Profitability Drivers: Finance 301
    Legal Marketing Association Annual Conference, Orlando, FL, April 2011
  • Profitability, Analysis & Pricing: Strengthening Your Skills for Responding to Market Demands
    Law Firm Marketing Partner Forum, Scottsdale, AZ, January 2011
  • Assessing Profitability and Other Important Data
    LSSO Raindance, Chicago, IL, June 2010
  • Practice Efficiency – Executing Under Alternative Fees
    Alternative Fee Arrangements, New York, NY, September 2009
  • Law Firm Profitability
    DFTECH Expo, Laguna Beach, CA, April 2009
  • Making Profitability a Firm-Wide Priority
    Law Firm Profitability Summit, Chicago, IL, September 2007
  • Marketing and Finance: Teaming-up for Superior Results
    Strategic Financial Management for the Modern Law Firm, Chicago, IL, March 2007
  • Using Financial Reports to Increase Your Firm's Bottom Line
    Law Firm CFO Summit, New York, NY, September 2006

Published Articles

  • State of Law Firm Marketing and Business Development Today—Addressing Ongoing Challenges with Steven Petrie of Faegre Baker Daniels LLP
    National Law Review, February 2016
  • Legal Pricing: An Emerging Profession
    Practice Innovations, October 2013 
  • Considering the Alternatives
    Managing Partner, June 2009
  • Spectrum of Sophistication: Strategic Finance in the Modern Firm
    Managing Partner, June 2007


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