September 30, 2014

T-CAM Roundtable Lunch Series

Session One: Dress for Success? The Rise of Trade Dress in Today's Design-Focused Marketplace

Minneapolis, MN


Please join the Faegre Baker Daniels trademark, copyright, advertising and media (T-CAM) practice for a series of three roundtable seminars. These sessions bring legal and marketing professionals together for a guided discussion on current trends and developments in this area of law.

Dress for Success? The Rise of Trade Dress in Today's Design-Focused Marketplace

Trade dress is on the rise. While federal trade dress registrations continue their steady increase, high-profile lawsuits like Clif v. Kind and Apple v. Samsungdemonstrate the ever-present threat of injunctive and monetary relief. Indeed, as private label and store brands continue to outpace national brands in annual dollar and unit growth, the potential for trade dress litigation in the consumer product packaging and design space appears as high as ever. Meanwhile, trade dress doctrine continues to be challenged at the edges, with attempts to protect mobile apps, Web pages, store designs and more following the increased emphasis on design in today's competitive marketplace. Join us to learn the potential pitfalls, and the opportunities, presented by the latest developments in the law of trade dress.

Speakers: Peter Routhier, Jim Steffen

An application for Minnesota CLE has been submitted.

Questions? Please contact Shannon Sprock at +1 303 607 3708 or


Faegre Baker Daniels
2200 Wells Fargo Center
90 S. Seventh Street
Minneapolis, MN 55402


Noon - 12:30 p.m. CDT | Registration and Lunch
12:30 p.m. - 1:30 p.m. CDT | Presentation

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